Social Media Design for Oriflame


The Problem

Oriflame needed engaging social media content that would stand out in a crowded market and drive user interaction, especially within the fast-paced environment of Telegram messenger.

The Process

Collaborating with a creative agency, I designed motion graphics and static assets for new brand campaigns. My process involved analyzing current trends and audience preferences, followed by developing dynamic visuals and animations that adhered to Oriflame's brand identity and guidelines. I leveraged materials from brand photoshoots, stock libraries, and AI generation. I maintained close communication with both the agency and Oriflame teams to iterate on concepts and ensure the content effectively communicated key messages while remaining visually appealing.

The Solution

The motion graphics I produced contributed to more engaging and visually distinctive social media campaigns for Oriflame, helping to boost audience attention and interaction rates on Telegram. The work reinforced the brand's presence on social channels and set a higher standard for their digital content.


Oriflame brand palette

Selected Posts

Certain text elements are blurred to remove sensitive or proprietary information while still showcasing the design work.
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Email me: selivanova96@gmail.com

London, UK